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Product & Marketing Specialist

Senior Product & Marketing Manager · Digital Marketing Manager · Creative Director

Fashion · Sports · Marketing · E-Commerce · Economics

Management Skills

Executive Management:

Executive board management, Team management, Visionary leadership


Organization:

Creating and keeping deadlines, Decision making, Project management, Making schedules, Problem solving, Productivity, Strategic thinking, Implementing strategy


Economics:

Bachelor degree - Budget, Result, Margins, Cost controlling, Analytics

Marketing Skills

Marketing:

Bachelor degree - Marketing Analytics, Brand Marketing, Product Marketing, Print, Digital Marketing


Omnichannel Marketing:

Seamless shopping experience through out all sales channels - online to bricks-and-mortar.


Social Media Marketing:

YouTube, Instagram, Twitter, Facebook


Sports Marketing:

Contracts, Brand & collection synergies, Relationships


e-Commerce & Web Skills

e-Commerce & Web Tools:

Magento [front and back-end], Wordpress [front and back-end]


Web optimization:

Consumer journey optimization based on behavior and interaction


Newsletter & Consumer Communication:

Creation, Monitoring and fine-tuning based on behavior


SEO - Search Engine Optimization:

Web content clarification and optimization


Web Marketing Automation:

Optimizing the workflow and the consumer interaction and communication


Social Media Marketing:

Instagram, Twitter, Facebook, YouTube


Web Analytics:

Google Analytics & Reporting


Technical Web Tools:

MySQL, PHP, CSS, HTML/DHTML, Web-hosting WHM/Cpanel

Creative Skills

Product Design:

Product design with anatomical and performance insights, Product design constructional insights within classic make and sports make


Graphic Design:

Communicate ideas through text and image, Layouting, Logotype and print report creation, Typography


Web Design:

Web-design, Digital creation, Media production


Creativity:

Creatively convey ideas through text and image, Generate advance solutions for brands or clients


Communication:

Strategic listener, Skilled presenter through speech or digital presentation tools


Technical Design Tools:

Adobe CC expert


Time Management:

Developing creative content based on deadlines


Photography & Video Skills

Photography & Editing:

Fashion & Action sports photography, Brand Photography, Look-book Photography, Image editing and optimization


Videography & Editing:

Video, B-Roll videography, Video Animation, Video editing and optimization

Trend Specialist

Fashion & Sports Fashion:

Finger tip feeling for men's and women's trends with fit, silhouettes and outfits


Outfits & Merchandising:

Building strong outfits and merchandising for presentations or POS


Materials & Colours:

Synergies with materials and colors how they work together

Product Conceptual Crafting Skills based on physiological, environmental and functional demands.

Product & Textile Skills

Purchaser:

Assortment building, Price negotiations, Order placement


Product Manager:

Assortment creation, Price negotiations, Forecasting, Business & market analyzes, Innovation, Concept crafting


Textile & Garments:

University degree, Materials, Colours, Pattern design, Garment construction


Product Development:

PDM systems, Tech-pack creation, Technical garment construction, Development timeline management


Communication:

Factory communication through clear instructions, daily communication and followup meetings

Production Skills

Sourcing & Production

Factory audits, Price negotiations, Order placement, QC

Sales Skills

Budgeting:

Analyzing, Planning, Targeting, Execution


Sales Tactics:

Brand position, Customer segmentation/ranking, Sell-in Planning & Preparation, Sell-in execution, Collection & product presentation, Trade-shows, Key account presentations, Customer contracts


Customer Inspiration & Support:

Merchandising support, Sell-through support, Customer brand & product training, In-store sales support

Sport Skills

Freeride ski · XC ski · Running · Trail running · Road cycling · MTB cycling · Golf · Sailing · Team sports

I'm a passionate sports person

Video Editing Skills

Apple · Finalcut Pro X · Motion

Social Media Skills

Instagram · Twitter · Facebook · YouTube

Web Analytics Skills

Google Analytics

Blog Skills

Wordpress blog and web tool

eCommerce Skills

Magento eCommerce